If I keep working, something might happen.
Thursday, October 30, 2008
Tuesday, October 28, 2008
Case Study # 3
A Very Yummy Weekend
This past weekend has been an opportunity for me to travel around the state a little on a mission to find the most amazing specialty food stores around the triad as precedence studies for our upcoming studio project. After visiting several locations around Greensboro I began to feel a bit daunted about adding another notch to the post but after doing some research on the Greensboro GIS website, http://images.greensboro-nc.gov/maingisviewer/ , I realized that there are no grocery stores of any kind in the vicinity of Revolution Mill. This information reenergized my pursuit.
In Greensboro I visited Deep Roots Market, Cariceria El Mercadito meat market and Spring Garden Bakery. I chose these three locations because they are privately run establishments that have been a part of the community for several years and cater to specific markets. I also visited several larger corporate grocers such as The Fresh Market, Whole Foods and Harris Teeter since they have a local produce section now. Surprisingly each market handled the display of goods in very similar manners. I feel that this has a great deal to do with refrigeration of food as well as dealing with the shear volume of dry goods and produce.
The Deep Roots Market is a co-op run grocery market that specializes in organic goods. The layout and design of the space seemed very utilitarian and tight.
Spring Garden Bakery is a bakery and coffee shop with a small indoor dinning area as well as a few tables at the storefront. Many of the bakeries goods are carried at several other establishments around town, Tate St. Coffee as well as Deep Roots. The bakery takes up a majority of the space and the dining area seems a little cramped and eclectic.
The Hispanic meat market I visited was full of fresh meats, seafood and cheeses as well as unique produce and spices common in Hispanic dishes. They also have a restaurant that uses the fresh meats and produce in there dishes.
I also made a trip to Chapel Hill to visit A Southern Season and Weaver St. Market. Weaver St. was very similar to Deep Roots in the products that they carried as well as size and consumer base. The layout of Weaver St. was typical of a grocery store full of isles and coolers stocked with goods.
http://www.carrboro.com/wsm2001.html
The most exciting of the stores I visited was A Southern Season. This store has EVERYTHING one would ever want or need when it comes to food and preparation. It seemed a little overwhelming to be honest. The layout of A Southern Season was the most interesting though still somewhat typical of what one could expect at a grocery store. The shear amount of products that this place had was amazing.
http://www.jsarc.com/southernseason/image5.jpg
I am hoping to create a space that can carry products and goods from all over North Carolina and cater to several target markets simultaneously. I hope to also come up with some creative ways to display the produce and goods in an interesting manner because everywhere else I visited didn’t really blow me away in that dept. I am aiming for something between Southern Season and Deep Roots when it comes to size and product selection. I am currently searching for co-ops and production facilities within the state to find what kinds of goods could be included. Look for future posts with this information.
A Very Yummy Weekend
This past weekend has been an opportunity for me to travel around the state a little on a mission to find the most amazing specialty food stores around the triad as precedence studies for our upcoming studio project. After visiting several locations around Greensboro I began to feel a bit daunted about adding another notch to the post but after doing some research on the Greensboro GIS website, http://images.greensboro-nc.gov/maingisviewer/ , I realized that there are no grocery stores of any kind in the vicinity of Revolution Mill. This information reenergized my pursuit.
In Greensboro I visited Deep Roots Market, Cariceria El Mercadito meat market and Spring Garden Bakery. I chose these three locations because they are privately run establishments that have been a part of the community for several years and cater to specific markets. I also visited several larger corporate grocers such as The Fresh Market, Whole Foods and Harris Teeter since they have a local produce section now. Surprisingly each market handled the display of goods in very similar manners. I feel that this has a great deal to do with refrigeration of food as well as dealing with the shear volume of dry goods and produce.
The Deep Roots Market is a co-op run grocery market that specializes in organic goods. The layout and design of the space seemed very utilitarian and tight.
Spring Garden Bakery is a bakery and coffee shop with a small indoor dinning area as well as a few tables at the storefront. Many of the bakeries goods are carried at several other establishments around town, Tate St. Coffee as well as Deep Roots. The bakery takes up a majority of the space and the dining area seems a little cramped and eclectic.
The Hispanic meat market I visited was full of fresh meats, seafood and cheeses as well as unique produce and spices common in Hispanic dishes. They also have a restaurant that uses the fresh meats and produce in there dishes.
I also made a trip to Chapel Hill to visit A Southern Season and Weaver St. Market. Weaver St. was very similar to Deep Roots in the products that they carried as well as size and consumer base. The layout of Weaver St. was typical of a grocery store full of isles and coolers stocked with goods.
http://www.carrboro.com/wsm2001.html
The most exciting of the stores I visited was A Southern Season. This store has EVERYTHING one would ever want or need when it comes to food and preparation. It seemed a little overwhelming to be honest. The layout of A Southern Season was the most interesting though still somewhat typical of what one could expect at a grocery store. The shear amount of products that this place had was amazing.
http://www.jsarc.com/southernseason/image5.jpg
I am hoping to create a space that can carry products and goods from all over North Carolina and cater to several target markets simultaneously. I hope to also come up with some creative ways to display the produce and goods in an interesting manner because everywhere else I visited didn’t really blow me away in that dept. I am aiming for something between Southern Season and Deep Roots when it comes to size and product selection. I am currently searching for co-ops and production facilities within the state to find what kinds of goods could be included. Look for future posts with this information.
Wednesday, October 22, 2008
here we go again!
It’s time to catch your second wind I suppose. After a nice fall break we were welcomed back to class with a new project, I guess that is why we are here after all. Our project now is to design a single retail store within one of the two proposals for revolution mills. We were told to decide on the products that will be sold within the store by today.
This was quite a task, we all bounced ideas off each other for several minutes but I spent the whole class trying to decide. After talking to my classmates I was able to decide on a store that carries specialty meats and produce as well as food preparation and serving utensils.
This kind of retail space would be perfect for Revolution Mills because it could relate to any target market because it is food, come on!
This space could carry food from local farmers as well as specialty items from around the state and region.
Display / demonstration areas could be very interesting and interactive.
This was quite a task, we all bounced ideas off each other for several minutes but I spent the whole class trying to decide. After talking to my classmates I was able to decide on a store that carries specialty meats and produce as well as food preparation and serving utensils.
This kind of retail space would be perfect for Revolution Mills because it could relate to any target market because it is food, come on!
This space could carry food from local farmers as well as specialty items from around the state and region.
Display / demonstration areas could be very interesting and interactive.
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